Mail in Drupal

TRACK
This is for advanced site builders with a focus towards marketing.

SESSION OVERVIEW
Your Drupal site is generating all kinds of mail for all kinds of reasons: You have giant announcement list, a few dozen group discussions, automated content notifications, send-to-friend messages, petitions and postcards.

Or maybe you don’t have all of these things, but you want them. How are they going to work together? Are they going to look the same, bounce the same, or support the same user preferences?

AGENDA
* Sending individual, mass and unattended mailings
* Enabling round-trip email discussions for any content type or topic
* Interoperating with external mailing list engines such as ezmlm and Mailman
* Tracking efficacy across all types of messages: See how open rates and clickthru’s perform across viral, active, and passive mailings
* Using a consistent theme and site-wide preferences for messages originating from your site.
* Extending the mail framework with your own modules or distribution types

GOALS
In this session, I will show you how to use a collection of mail modules that can address the issues described here. You will learn how to set up several mailing solutions and hear about ongoing development efforts.